American actor Jason Sudeikis co-stars with K-Pop singer ITZY and TikToker Khaby Lame in the new McDonald's World Cup ad, launching globally, making it the brand's largest campaign to date.

The ad features the Ted Lasso star enjoying a McDonald's meal whilst watching football, and he commented 'I’ve had my fair share of full English breakfasts and fancy Manhattan brunches, but if I had to choose one way to start my morning or end my late night, I’m picking the Bacon, Egg and Cheese Biscuit from McDonald’s every single time'.